12th February- We started off by watching the video so we knew what we had of it, and what we needed to do. A problem we have is that there are still a few places where footage is needed as they are just gaps right now, and not even the sort of gap which could we used as an effective part of the video . As this wasn't a huge problem, we just went through the footage and looked for pieces which were good and would fit. We managed this quite quickly, and moved on to looking at effects. The main effect we looked at was overlaying the clips, and to do this we used the opacity option under clip motion.
13th February- Now all of the footage is in and synced up, we're on to adding effects. We need to add these effects in order to give the video a more professional feel, as at the moment it looks quite mediocre right now. Right now we're planning on looking at the effect of colour correction, sepia tone, and opacity. Sepia tone is one which is important, as both of us have used Sepia tone within our album covers, and realistically need this within our video to create synergy.
We started trying to use sepia tone, but at current it doesn't look as though it will work because of the lighting on the performance element being too dark, and it doesn't work on the narrative as it takes everything away from the footage. As a result, we've decided not to use sepia tone, but hopefully this will not take away from the homepage and digipack.
We also made a band identity to go on the beginning and end of the video, which has the artist, album and song on it. Because of the constraints of the program used (LiveType) we could not change the colour of this from blue to brown, so it would be similar to sepia tone, like we planned as a way of creating synergy. Although we're disappointed we couldn't give this the same branding as our other products, it at least looks professional, which is agreeably better than having a very amateur one in the right colour.
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